The Content Kit

Never run out of content ideas again.

{ Yes, let’s start my project }

keep it clear • build trust • make sales • have fun • keep it simple • keep it clear • build trust • make sales • have fun • keep it simple • keep it clear  • build trust • make sales • have fun • keep it simple • keep it clear • build trust • make sales • have fun • keep it simple • keep it clear • build trust • make sales • have fun • keep it simple • keep it clear • build trust • make sales • have fun • keep it simple

What if...

  • It was easy to create quality, consistent content?

  • You had such clear pillars and topics that you never ran out of ideas?

  • You knew exactly what your client needed to hear?

  • You could make everything simple, obvious and clear?

Our approach

The Niche Kit takes about 2 weeks for honing in on a niche, defining unique positioning and simplifying your message.

Here’s an overview of what to expect

01
02
03
04

Discovery

Clarity

Validation

Release

We kick things off in a content strategy workshop to assess, audit, clarify & identify areas of focus.

We define your content pillars, topics, voice, platforms and formats and create a strategy based on your needs & capabilities.

We speak to real customers (past or target) to find deeper answers and check our assumptions.

We give you a few content pieces to get started. If you like, we can help you keep the momentum & support you through ongoing content support.

Content Kit
What's Included:

Get excited & inspired, because content is about to become the easiest part of your day.

Workshop: Our content strategy workshop gathers all the right info and produces everything you need to take our strategy and run with it.

Customer research: We’ll test the new topics through interviews with customers or new targets

Topics & Samples: We'll co-create a few sample pieces and a huge list of topics so you can get started right away.

The Blurbs

A few quotes from our clients & collaborators:

“A perfectly curated creative environment to get those nuggets for differentiating strategies.”

“Content that is professional and authentic at the same time, so it feels relatable and helpful.”

“The knack to get right to the heart of a subject and the power to pull out the exact right piece.”

“Made everything so clear and simple in a way we had tried to for a long time.”

WRAY | WARD

“A perfectly curated creative environment to get those nuggets for differentiating strategies.”

MURAL

“Content that is professional and authentic at the same time, so it feels relatable and helpful.”

MILLIKEN

“The knack to get right to the heart of a subject and the power to pull out the exact right piece.”

GLEN RAVEN

“They put a positive spin on important topics and keep the audience grounded while helping them manage change.”

WRAY | WARD

“A perfectly curated creative environment to get those nuggets for differentiating strategies.”

MURAL

“Content that is professional and authentic at the same time, so it feels relatable and helpful.”

MILLIKEN

“The knack to get right to the heart of a subject and the power to pull out the exact right piece.”

GLEN RAVEN

“They put a positive spin on important topics and keep the audience grounded while helping them manage change.”

WRAY | WARD

“A perfectly curated creative environment to get those nuggets for differentiating strategies.”

MURAL

“Content that is professional and authentic at the same time, so it feels relatable and helpful.”

MILLIKEN

“The knack to get right to the heart of a subject and the power to pull out the exact right piece.”

GLEN RAVEN

“They put a positive spin on important topics and keep the audience grounded while helping them manage change.”

Make more sales.

*and your first name so we can say 'Hey Alice!'

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Ethical selling. Powered by design thinking & damn good copy. No convincing required.

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