The Service Kit

A signature suite of services for scalable, repeatable sales.

{ Yes, let’s start my project }

keep it clear • build trust • make sales • have fun • keep it simple • keep it clear • build trust • make sales • have fun • keep it simple • keep it clear  • build trust • make sales • have fun • keep it simple • keep it clear • build trust • make sales • have fun • keep it simple • keep it clear • build trust • make sales • have fun • keep it simple • keep it clear • build trust • make sales • have fun • keep it simple

We'll help narrow your focus and create an elegant ecosystem of services to make sales (and upsells) easy

It’s service design + package design in a tidy...package. And service. Yeah, it’s meta.

Our approach

The Service Kit (or ‘Kit’ Kit as our clients have called it) is a designed to help B2Bs, agencies and freelancers craft better services, offers and packages

Here’s an overview of what to expect

01
02
03
04

Discovery

Clarity

Validation

Release

We kick things off in an onboarding workshop to assess, audit, clarify & identify opportunities.

We map out the services and ecosystem—how they work together and apart—then define packages and pricing strategy.

We speak to real customers (past or target) to find deeper answers and check our assumptions.

We package them up with great names and shiny new descriptions, ready to share in your marketing and sales!

The Service Kit will

  • Bring order to disparate service offerings and link them together logically

  • Narrow your scope and emphasise your strongest, most sellable services

  • Streamline your sales & marketing efforts by simplifying your offer & buying journey

The Blurbs

A few quotes from our clients & collaborators:

“You're not just buying excellent delivery but also opinionated feedback that helps evolve your ideas into something more impactful.” —Tim Herbig

“A challenging process that gets you to a place where you're talking about your business with a level of clarity that you've not had before.”

"Such a useful exercise for considering your industry and your role within it at a deep level. I'm thrilled with the results.

“Such a great job sorting out our ecosystem [of services] and making them all make sense as one big picture.”

WRAY | WARD

“A perfectly curated creative environment to get those nuggets for differentiating strategies.”

MURAL

“Content that is professional and authentic at the same time, so it feels relatable and helpful.”

MILLIKEN

“The knack to get right to the heart of a subject and the power to pull out the exact right piece.”

GLEN RAVEN

“They put a positive spin on important topics and keep the audience grounded while helping them manage change.”

WRAY | WARD

“A perfectly curated creative environment to get those nuggets for differentiating strategies.”

MURAL

“Content that is professional and authentic at the same time, so it feels relatable and helpful.”

MILLIKEN

“The knack to get right to the heart of a subject and the power to pull out the exact right piece.”

GLEN RAVEN

“They put a positive spin on important topics and keep the audience grounded while helping them manage change.”

WRAY | WARD

“A perfectly curated creative environment to get those nuggets for differentiating strategies.”

MURAL

“Content that is professional and authentic at the same time, so it feels relatable and helpful.”

MILLIKEN

“The knack to get right to the heart of a subject and the power to pull out the exact right piece.”

GLEN RAVEN

“They put a positive spin on important topics and keep the audience grounded while helping them manage change.”

Arrrow

Make more sales.

We'll dish out as much free advice as you can handle. Even if you never buy a thing from us. No funnels. No tricks. All we need is your email.*

*and your first name so we can say 'Hey Alice!'

We took the gamble that at least one of you would be named Alice at some point and feel really special when you saw that. Did it work?

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Ethical selling. Powered by design thinking & damn good copy. No convincing required.

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